MESG Corporate Strategy - Revision history

Adminsske at 23:59, 18 May 2012

2012-05-18T23:59:26Z

← Older revision		Revision as of 23:59, 18 May 2012
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	<span style="font-size:large"></span><span style="font-size:large">[[SSKE Knowledge/isPartOfProgram::FEUP MESG - Services Engineering and Management]]</span>		<span style="font-size:large"></span><span style="font-size:large">[[SSKE Knowledge/isPartOfProgram::FEUP MESG - Services Engineering and Management]]</span>

−	== Corporate Strategy Course ==	+	<span style="font-size:large">Corporate Strategy Course</span>

	=== Objectives, Skills and Learning Outcomes ===		=== Objectives, Skills and Learning Outcomes ===
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	=== Program ===		=== Program ===

−	1. Introduction and objectives (APG)<br/><br/>2. Basic concepts (APG)<br/>a. Company<br/>b. Enterprise, Strategic management, Competitiveness, etc<br/><br/>3. Strategy formulation (APG)<br/>a. The schools of strategic thinking/ strategy safari<br/>b. Positioning model vs. resource based model<br/><br/>4. Business level strategy:<br/>a. Review of fundamental concepts and tools of analysis (APG)<br/>b. Review of strategies (cost, differentiation, focus) and chain value (APG)<br/>c. Chain value disarticulation (CMS)<br/>d. MBOs: the example of Probos MBO about ProHolding (JRS)<br/><br/>5. Creation of value /EVA (JRS)<br/><br/>6. Corporate level strategy<br/>a. Fundamental concepts (APG)<br/>b. Diversification/Portfolio Management (JRS)<br/>c. Vertical integration and strategic outsourcing (APG)<br/>d. Acquisitions (CMS)<br/>e. Internationalisation (MPS ?)<br/>f. Collaborative strategy (AM ?)<br/><br/>7. Strategy implementation/execution<br/>a. Fundamental concepts (APG)<br/>b. Balanced ScoreCard: Mobil NM&R and Epoli examples (JRS)<br/>c. “Leading the change” (CMS)	+	1. Introduction and objectives (APG)<br/><br/>2. Basic concepts (APG)<br/>a. Company<br/>b. Enterprise, Strategic management, Competitiveness, etc<br/><br/>3. Strategy formulation (APG)<br/>a. The schools of strategic thinking/ strategy safari<br/>b. Positioning model vs. resource based model<br/><br/>4. Business level strategy:<br/>a. Review of fundamental concepts and tools of analysis (APG)<br/>b. Review of strategies (cost, differentiation, focus) and chain value (APG)<br/>c. Chain value disarticulation (CMS)<br/>d. MBOs: the example of Probos MBO about ProHolding (JRS)<br/><br/>5. Creation of value /EVA (JRS)<br/><br/>6. Corporate level strategy<br/>a. Fundamental concepts (APG)<br/>b. Diversification/Portfolio Management (JRS)<br/>c. Vertical integration and strategic outsourcing (APG)<br/>d. Acquisitions (CMS)<br/>e. Internationalisation (MPS ?)<br/>f. Collaborative strategy (AM ?)<br/><br/>7. Strategy implementation/execution<br/>a. Fundamental concepts (APG)<br/>b. Balanced ScoreCard: Mobil NM&R and Epoli examples (JRS)<br/>c. “Leading the change” (CMS)

	Visit the [http://sigarra.up.pt/feup_uk/disciplinas_geral.FormView?P_CAD_CODIGO=ESG0020&P_ANO_LECTIVO=2011/2012&P_PERIODO=1S Corporate Strategy Course Website].		Visit the [http://sigarra.up.pt/feup_uk/disciplinas_geral.FormView?P_CAD_CODIGO=ESG0020&P_ANO_LECTIVO=2011/2012&P_PERIODO=1S Corporate Strategy Course Website].

−	[[~~Category~~:SSKE Knowledge/~~University Course~~]]	+	[[SSKE Knowledge/isTaughtBy::Guedes, Alcibíades Paulo Soares \| ]][[SSKE Knowledge/isTaughtBy::Silva, Carlos \| ]]

−	[[~~SSKE Knowledge/isPartOfProgram~~:~~:FEUP MESG - Services Engineering and Management\| ]][[~~SSKE Knowledge/~~isTaughtBy::Guedes, Alcibíades Paulo Soares~~ \| ~~]][[SSKE Knowledge~~/~~isTaughtBy::Silva, Carlos \|~~ ]]	+	[[Category:SSKE Knowledge/University Course\|SSKE_Knowledge/University_Course]]

Adminsske at 23:59, 18 May 2012

2012-05-18T23:59:04Z

← Older revision		Revision as of 23:59, 18 May 2012
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−	== [[~~index.php~~/~~FEUP_MESG_~~-~~_Services_Engineering_and_Management\|Service~~ Engineering and Management ~~MESG Master Program~~]] ==	+	<span style="font-size:large"></span><span style="font-size:large">[[SSKE Knowledge/isPartOfProgram::FEUP MESG - Services Engineering and Management]]</span>

	== Corporate Strategy Course ==		== Corporate Strategy Course ==

Adminsske: Created page with "== Service Engineering and Management MESG Master Program == == Corporate Strategy Course == === Objectives, Skill..."

2012-05-18T18:12:03Z

Created page with "== Service Engineering and Management MESG Master Program == == Corporate Strategy Course == === Objectives, Skill..."

New page

== [[index.php/FEUP_MESG_-_Services_Engineering_and_Management|Service Engineering and Management MESG Master Program]] ==

== Corporate Strategy Course ==

=== Objectives, Skills and Learning Outcomes ===

1- BACKGROUND Strategic thinking is becoming more and more relevant for an Industrial Engineer. The need to develop strategic management skills is crucial for the competitiveness of organizations, and only those o possess such skills will be able to assume higher levels of responsibility. 2- SPECIFIC AIMS This course unit aims to endow students with the basic skills to think strategically, to develop a specific business and corporate strategy, to understand the issues and hurdles of implementation, in order to play a role in a given company's competitiveness. 3- PREVIOUS KNOWLEDGE EIG0035  Project Appraisal EIG0036  Human Resources Management EIG0034  General Management EIG0029  Operations Management EIG0028  Total Quality Management EIG0032  Financial Management EIG0030  Logistics Management EIG0031  Marketing 4- PERCENTUAL DISTRIBUTION * Scientific component - 60% * Technological component - 40% 5- LEARNING OUTCOMES At the end of this subject, students should be able to: - think strategically - understand the issues and hurdles of implementing a given strategy - design a specific business and corporate strategy - design a strategic implementation plan - define the controlling mechanisms for a given implementation plan

=== Program ===

1. Introduction and objectives (APG) 2. Basic concepts (APG) a. Company b. Enterprise, Strategic management, Competitiveness, etc 3. Strategy formulation (APG) a. The schools of strategic thinking/ strategy safari b. Positioning model vs. resource based model 4. Business level strategy: a. Review of fundamental concepts and tools of analysis (APG) b. Review of strategies (cost, differentiation, focus) and chain value (APG) c. Chain value disarticulation (CMS) d. MBOs: the example of Probos MBO about ProHolding (JRS) 5. Creation of value /EVA (JRS) 6. Corporate level strategy a. Fundamental concepts (APG) b. Diversification/Portfolio Management (JRS) c. Vertical integration and strategic outsourcing (APG) d. Acquisitions (CMS) e. Internationalisation (MPS ?) f. Collaborative strategy (AM ?) 7. Strategy implementation/execution a. Fundamental concepts (APG) b. Balanced ScoreCard: Mobil NM&R and Epoli examples (JRS) c. “Leading the change” (CMS)

Visit the [http://sigarra.up.pt/feup_uk/disciplinas_geral.FormView?P_CAD_CODIGO=ESG0020&P_ANO_LECTIVO=2011/2012&P_PERIODO=1S Corporate Strategy Course Website].

[[Category:SSKE Knowledge/University Course]]

[[SSKE Knowledge/isPartOfProgram::FEUP MESG - Services Engineering and Management| ]][[SSKE Knowledge/isTaughtBy::Guedes, Alcibíades Paulo Soares | ]][[SSKE Knowledge/isTaughtBy::Silva, Carlos | ]]