From SSKE
The new Master program "Service Engineering and Management" responds to the present worldwide demand of service innovation. The scale and complexity of globally dispersed service systems is growing rapidly and the importance of using resources efficiently, effectively and in a sustainable manner is rising, as service activities become an ever greater part of value creation in modern economies. Proportionally, we are paying more for experience, advice, information, assurances, use of infrastructures and leasing, and less on growing, building and owning physical goods.
In such a rapidly changing and increasingly complex world, service innovation requires new skills and deep knowledge that underpins the skill set. People are needed who can understand and marshal diverse global resources to create value. Frequently these resources are accessed using advanced information and communication technologies (ICT) and new globe-spanning business models. The people with new skills for service innovation are sometimes known as adaptive innovators for the continuous stream of improvement they identify and realize. Service innovation can improve customer-provider interactions and the experience of finding, obtaining, installing, maintaining, upgrading and disposing of products. Service innovation can
enhance the capability of organizations to create value with key stakeholders. Service innovation can improve the quality of life of the individuals and help the society deal with issues such as aging population. Service innovation can enable self service that eliminates waiting and allows 24/7 access via modern devices: mobile phones, web browsers, etc.
The emergence of Service Science or Service Science, Management and Engineering (SSME) is a story of gradual identification of numerous areas of study: service economics, service marketing, service operations, service management, service engineering, service computing, service sourcing, service human resources management, service design, a.o.
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